eAuto Pacific

AutoPacific is an automotive marketing research and product-consulting firm trusted by many of the industry’s most recognized brands. Their online product, eAutoPacific, is a database tool that offers two key features:
North American Competitive Battleground — a continuously updated database featuring in-depth analytical cycle plans for U.S. vehicles, with data stretching back to 1986.
U.S. Sales Forecast — a predictive tool that provides reliable projections of future vehicle sales and segment trends, widely used by OEMs and suppliers around the world.
For this project, my task was to redesign the eAutoPacific dashboard UI and bring it to life as a functional prototype—something polished enough for client demos and ready for a smooth handoff to engineering. I focused on creating clearer workflows, improving overall usability, and most importantly, delivering a fully mobile-responsive experience.
This project was developed in partnership with R/COM Creative and in close collaboration with the AutoPacific team, ensuring the final design genuinely supported their clients’ needs and reflected the team’s vision.